Chris Guillebeau’s The $100 StartUp – Can You Do It?

chris guillbeau start up

I’ve been a fan of Chris Guillbeau and I’ve kept up with his blog on the Art of Non-Conformity for a few years now. He’s done a great job balancing doing what loves, doing good for others, and helping people to achieve their micro-business dreams.

This week I wanted to give a review of his new release, The $100 StartUp.

Basic Book Infochris guillbeau start up

  • Full Title: The $100 Startup
  • Author(s): Chris Guillbeau
  • Publisher: Perigree
  • Price: $23.00

The $100 StartUp Overview

Like his previous book, Chris breaks down his book into 3 main parts:

  • Unexpected Entrepenuers
  • Taking It to the Streets
  • Leverage and Next Steps

Chris interviewed around 1,500 entrepreneurs and whittled the stories included in the book based on certain criteria:

  • Make at least $50,000 per year from their business.
  • Started the business on a very low budget.
  • Willing to cough up financial data and demographics.

What’s Inside The $100 StartUp

To give you an idea of what The $100 StartUp is about, I’ll share a few case studies that Chris shares.

Benny Lewis – Fluent in 3 Months

I actually saw Benny in action at last year’s Financial Blogger Conference during J.D. ‘s presentation where he was demonstrating his language skills (in this case it was Klingon). What makes Benny special is that he speaks several languages and he has cracked the code. His business is helping others learn a language quickly.

Mignon Fogarty – Grammar Girl

Fogarty is known for the wildly popular Grammar Girl podcast. However that wasn’t her first project – she also created Absolute Science. The podcast had a focus on science and while she was passionate about the topic, the podcast didn’t connect to an audience that could keep the business running. She adjusted and found great success with Grammar Girl.

Bret Kelly – Evernote Essentials

Bret already had a full time job as a software developer. He also was an Evernote user who noticed that the service lacked a resource for power users. During his limited free time over the course of several months he crafted a comprehensive guide with screen-shots and tutorials. He made over $100k from the book and he also received a job offer from Evernote.

Please keep in mind, while I shared some profiles of internet based businesses, Chris has a broader range of case studies.

Thoughts on $100 Start-Up

If you’re looking for a get rich quick solution, this is not the book for you. Chris does openly show the hard work put behind these businesses. Even when they are simply hobbies that turn into profitable businesses, Guillbeau takes the time to show why they work. It’s about finding a passion that fills a specific need for potential customers. I’d love to hear your thoughts. Have you’ve read the book or Chris’ blog? What is your take on the book?

If you’re interested in more of Chris’ entrepenuerial guides, here some that I own that have help me.

  • Working for Yourself: Chris’ guide for those looking at creating their own financial freedom through entrepreneurship.
  • Unconventional Guide to Freelancing: UGF has a mix of written and audio content to give you a well rounded product. Some topics covered are: Landing Clients and Getting Paid, Pricing Services Properly, and Managing Your Money.  It’s specifically designed for freelancers looking to build.
  • Empire Building Kit:  Chris’ goal with EBK is to help people build a sustainable lifestyle business (at least $50k) in one year. This is 365 day by day guide on how to grow your business. The course is designed for those looking at building a very small (size, not revenue) business
  • Unconventional Guide to Publishing: Chris partnered up with David Fugate, a veteran literary agent who has sold 1,000+ books to dozens of publishers.

Disclosure: These Unconventional Guide links are affiliate links. My main goal with affiliate links  is to maintain the resourcefulness of My Financial Reviews for my readers, while introducing them to sites, products, and services which may be of interest to them.



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